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Asthma UK WhatsApp chat service

Tuesday, October 30, 2018

Asthma UK launches WhatsApp chat service for people to get asthma advice straight to their phones from digitally trained asthma nurse specialist.

In March 2018, Asthma UK launched a helpline service via WhatsApp chat that aims to reach more people with asthma to help them manage their asthma and reduce their risk of an asthma attack.

The service aims to provide personalised asthma support from an asthma nurse easily and discretely.

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One of the infographics shared via WhatsApp

Asthma UK is the first charity to trial the WhatsApp Business app released in the UK earlier this year by giving people with asthma the chance to ask questions and have conversations with specialist asthma nurses via chat. Since the launch advice and support on asthma has been provided to approximately 977 service users and achieved an average of 4.5 out of 5 stars for satisfaction.

When people send a message via WhatsApp, they automatically receive a message signposting to emergency services if they are having breathing difficulties. Otherwise, the team responds to their query within three working days with advice and information. The nurses are also able to link people to relevant website pages for further information about asthma. The best aspect of this service is the ability for nurses to share infographics which contain bite size information that is stored on their mobile phone gallery should they choose to engage with it later.

Every year Asthma UK’s Helpline takes over 7,300 calls on everything from inhaler technique to travelling abroad: but 18 to 25-year-old callers are in a minority. We estimate that they make up around 12% of the total number of adults in the UK living with asthma. In 2017 they made up about 4% of the total number of callers to Asthma UK’s helpline.  

More information about this service can be found here: https://www.asthma.org.uk/advice/resources/helpline/whatsapp/